There’s another place gold belongs besides your jewelry box, and that’s on your shelf of skincare products. It’s easy to dismiss gold-infused beauty as a gimmick, but oftentimes gilded formulas deliver the (24K) magic missing from your routine.
Gold in skincare comes in many forms. Composed of small particles suspended within a fluid (typically water), colloidal gold is the most common ingredient in gold concentrated products. It reduces inflammation and redness, fights aging, encourages skin healing, and more.
24K gold is the purest form of the ingredient. When added to masks, patches, moisturizers, and more, it rapidly addresses everything from collagen depletion to uneven skin texture. Count on this master multitasker to help regenerate skin, reduce oxidative stress, and slow down collagen depletion.
Brands are also mining for more golden ingredients and adding them to bottles. For example, recently-discovered gold heptapeptide is a collagen-boosting peptide that dramatically softens the appearance of fine lines and wrinkles by deeply penetrating skin layers. The moral of the story: gold’s reach is ever-expanding.
Via: Beautylish.com
